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Building Resource Potential in Hospitality

https://doi.org/10.24182/2073-6258-2023-22-4-100-105

Abstract

The resource potential of hotel organizations is able to contain data not only on the resources of the enterprise, but also on its capabilities. The development of resource potential can be carried out in suitable environmental conditions, as well as with the availability of specialized technologies. No less important in the development of resource potential are human and managerial resources. The direction in which capacity development is carried out reflects the investment positive aspects and is able to determine the demand for services in the hotel industry.

The actual vector of development will be analyzed in accordance with the components of the resource potential: financial, information, personnel, organizational and, of course, innovative. The study will take into account aspects of organizational impact, namely the values of top management or the hotel chain for successful further development.

Due to the outflow of a large number of international hotel chains, the suspension of the development of hotel projects, with the closure of business enterprises whose activities focused on the supply of new goods, technical units for hotels, a strong impact on the current situation was formed and exerted. All these processes, in turn, make it difficult to build forecasts and prospects.

About the Author

A. P. Zakharov
Plekhanov Russian Economic University
Russian Federation

Department of Hotel and Tourism Management

Postgraduate student

Moscow



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For citations:


Zakharov A.P. Building Resource Potential in Hospitality. Scientific notes of the Russian academy of entrepreneurship. 2023;22(4):100-105. (In Russ.) https://doi.org/10.24182/2073-6258-2023-22-4-100-105

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ISSN 2073-6258 (Print)