On strategic planning of the development of the operating enterprise

The main strategy for each company is a corporate strategy. Corporate strategy is the process of defining and implementing the organization’s long–term goals and objectives. Corporate strategy is essential to the success of any organization. It helps the organization to focus on its strengths, weaknesses, opportunities and threats and develop a plan to address them. It also helps to ensure that all the different departments and units of the organization work towards the same goals and objectives. One of the main reasons for the importance of a corporate strategy is that it provides a basis for decision–making. With a clear strategy, an organization is able to allocate its resources efficiently and effectively, resulting in increased efficiency and profitability. It enables an organization to anticipate and adapt to changes in the business environment. The purpose of this study is to comprehend the concept of «strategy» in the development of the existing enterprise. The features of strategic planning of enterprise work have been considered, the main stages of creation of effective strategy of enterprise business have been determined from definition of goals and tasks to specification of plans for their achievement.

1. Aksom H. (2023) Institutional inertia: New framework explains success, or failure of organisations in adoption of new practices and processes. Human Resource Management International Digest, 31(5), 42–43. https://doi.org/10.1108/HRMID-05-2023-0099.

2. Ilina E.A. Conceptual provisions of the formation of the strategy of sustainable development of an industrial enterprise. Organizer of production. 2021. T. 29. №. 2. C. 31–38. DOI: 10.36622/VSTU.2021.36.74.004.

3. Kovalenko I.I., Sokolytsynq A.S., Organizational and economic mechanism for managing sustainable development in entreprises subject to production risk. St. Petersburg State Polytechnical University Journal. Economics, 12 (6) (2019) 174–188. DOI: 10.18721/JE.12615/.

4. Krotenko T.Yu. Engineering economics and technological education: A transdisciplinary approach to the training of modern engineers. PNRPU Sociology and Economics Bulletin, 2022, no. 4, pp. 63–75 (In Russ).

5. Krotenko T.Yu. Search for new dimensions of the educational space: digital and non-digital vectors of development. Digital Sociology. 2022;5(2):70-77. (In Russ.) https://doi.org/10.26425/2658-347X-2022-5-2-70-77.

6. Kulikova T.A., Balakhonova E.V. Foresight in industrial enterprise development management. Modeli, sistemy, seti v ekonomike, tekhnike, prirode i obshchestve = Models, systems, networks in economics, technology, nature and society. 2023; (2): 42–61. (In Russ.). doi: 10.21685/2227-8486-2023-2-3.

7. Nadeina E.A. Theoretical and methodological aspects of making allowance for dual management performance in the development strategy of an industrial enterprise. Ekonomika i upravlenie = Economics and Management. 2022; 28(8): 820–829. (In Russ.). http://doi.org/10.35854/1998-1627-2022-8-820-829.

8. Рязанова Г.Н., Толкачев П.С. THE ROLE OF THE STATE IN THE DEVELOPMENT OF THE RUSSIAN ECONOMY: MODERN STAGE. Vestnik Universiteta. 2018; (5): 24–27. (In Russ.) https:// doi.org/10.26425/1816-4277-2018-5-24-27.

9. Sazanova S.L., Zak L. Value management in the Economy 5.0. Vestnik Universiteta. 2021;1(8):20-24. (In Russ.) https://doi.org/10.26425/1816-4277-2021-8-20-24.

10. Stroev V.V. Multi-level convergence challenges of regional economic development. Vestnik Universiteta. 2023; (9): 5–11. (In Russ.) https://doi.org/10.26425/1816-4277-2023-9-5-11.

11. Fomichev A.N. Optimization of strategic development programs of technology companies. Economic Systems. 2023/ T. 16 № 3 (62). Pp. 102–108. (In Russ.). DOI 10.29030/2309-20762023-16-3-102-108.

12. Xiaoyang W., Hashim N.A. (2023) Conceptual Frameworks of Strategic Management. Foresight and STI Governance, 17(3), 78–87. DOI: 10.17323/2500-2597.2023.3.78.87.