Methods of business diversification and formation of a competitive product portfolio of industrial enterprises
Аннотация
In the article the methods of business diversification used today in the sphere of industrial production and formation of a diversified product portfolio of the enterprise are considered. The author, analyzing the views of foreign and domestic scientists on the formation of directions for optimizing the activity of an industrial enterprise, draws attention to the fact thatoptimization of activities is one of the most effective tools to increase the competitiveness of enterprises within the industrial cluster.
Ключевые слова
Об авторах
A. Ibraeva
Shakarim State University of the City of Semey
Россия
Россия
K. Khassenova
Shakarim State University of the City of Semey
Россия
Россия
A. Zeinullina
Shakarim State University of the City of Semey
Россия
Россия
Список литературы
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3. M. Porter. Competition. Per. s English. - M.: Williams, 2000. P. 324.
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5. Nemchenko G., Doneckaya S., Dyakonov K. Diversification of production: goals of the direction of activity // Problems of Theory and Practice of Management. 2014. No. 5. P. 28.
6. Novikov N.I., Spichak O.I. Diversification of production activities of an industrial enterprise to increase its investment attractiveness // Scientific works of World. 2011. T. 21. № 4. P. 18.
7. Bogatyrev S.Yu. Diversification of industrial systems (for example, the complex of new technologies of OJSC MMK): diss. Cand. econ sciences. - M.: Moscow State Institute of Steel and Alloys, 1998. P. 187.
8. Nikitin S.A., Tarasova I.A. Coordination of strategies for specialization and diversification in the process of functioning of an industrial enterprise // Economy of the region. 2016. № 2 (65). Pp. 33-38.
Рецензия
Для цитирования:
, , . Ученые записки Российской академии предпринимательства. 2019;18(1):9-15.
For citation:
Ibraeva A.K., Khassenova K.E., Zeinullina A.Zh. Methods of business diversification and formation of a competitive product portfolio of industrial enterprises. Scientific notes of the Russian academy of entrepreneurship. 2019;18(1):9-15. (In Russ.)
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